We are extremely excited and proud to announce that Loveland Living Planet, the nonprofit organization born to inspire people to learn about Earth’s diverse ecosystems, chose Red Raion for the production of the new VR Experience for the Aquarium’s attraction EECO.
EECO, a name that stands for Ecosystem Exploration Craft & Observatory, is an outstanding structure with an impressive live story: born as the stage for U2’s 360° tour, one of the largest traveling stages in rock history, it is currently living its second life as a permanent art installation at Loveland Living Planet Aquarium in Utah, USA.
The 16-stories tall structure opened in July 2020 in the Aquarium’s Rio Tinto Kennecott Plaza, or Science Learning Plaza, a place that – up to now – has been exploited to provide learning opportunities and private and public gatherings under the mesmerizing lights of EECO.
What we will produce is a VR experience that the guests of Loveland Living Planet Aquarium will get to live in the 64-seat VR cinema that will rise in the round area underneath EECO.
The VR experience will open in Spring 2022 and it will consist of two movies that mix live-action and VR technology for the first time – an edutainment project that aims at taking the aquarium’s guests on a virtual journey across different times, places, and dimensions, while EECO will serve as a fascinating learning scenario and as the narrating voice for the wonders of our Living Planet.
Valeria Rizzo, our Business Development Director, declared:
“It is an immense honor for us to have been chosen by Loveland Living Planet to produce this amazing VR experience.
It’s a very ambitious project that will put together live-action and VR, an unprecedented combination that is going to make this experience as immersive, fun, and captivating as possible.”
Loveland Living Planet Aquarium Founder and CEO Brent Andersen added:
“This will be an exciting way to teach people about our planet and how everything is interconnected. Using this kind of technology is exciting because we’ll never run out of places to explore.”
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